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KAT Magazine

A man with glasses, a beard and a beige cap smiles at the camera. He is wearing a light-colored T-shirt with a small graphic and the words "KMU-Budget" on the top left-hand side. The background is dark and plain, emphasizing the Hollywood quality style.

Spotlight

Hollywood quality on an SME budget

How Edelbrand Hofbauer used AI-supported creative expertise to realize an advertising film that would have been unaffordable in the past.

Read more: Hollywood quality on an SME budget
A woman with brown hair, wearing a black top and a red plaid skirt, is sitting in front of a brick building, holding a digital tablet and a stylus. With a slight smile, she looks up, immersed in creative worlds, while Nadya Knops explores her community.

Spotlight

Yunuyei – Where Community Brings Creative Worlds to Life

Yunuyei shows just how much strength lies in community, cooperation, and the courage to think things through together.

Read more: Yunuyei – Where Community Brings Creative Worlds to Life
Two people sit together at a desk, looking at a laptop and holding papers. Red line symbols overlay the scene, suggesting creative brainstorming in a bold community focused on innovation and collaboration.

Spotlight

The creative industries report 2026

Creative industries remain a driver of innovation despite economic headwinds.

Read more: The creative industries report 2026
A clay model of a red and turquoise laptop on a pink background, with the text wewant2know in an oval and online impulses in bold below the laptop.

Spotlight

wewant2know online impulses

The inspiring sessions at KAT will provide you with concentrated know-how for your projects of tomorrow.

Read more: wewant2know online impulses
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