A single red line loops and curves smoothly on a light gray background, forming a large loop near the center before continuing off the right edge.
Ein gebogener roter Bleistift in Form eines Hufeisens erscheint über den Worten BUSINESS MODELL CREATION auf einem rosa Hintergrund. Ein abgerundetes Rechteck mit wewant2know befindet sich oben links.

wewant2knowAnd where does the money come from?

22.10.2026 | 8:30 – 12:00 | via zoom
Online impulse on business model creation and digital business models

Creative ideas are great – but they don’t pay the bills. Turning projects into real business requires strategies and models that work. Whether developing new business models, adapting to digital markets or using technologies such as artificial intelligence, this is where the creative industries can play to their particular strengths. With their flair for trends, their ability to develop concepts, use digital tools and tap into new markets, creative companies are key drivers of sustainable business models. You will learn how an idea becomes a viable business – how creativity can be translated into economic models, which factors make business models future-proof and how new technologies such as AI help to increase innovation, efficiency and impact.

In the online impulse, experts will show you how you can use this strength for your own business:

  • Expert input on business model innovation and digital opportunities
  • Practical examples from the creative industries that show how ideas become viable business models
  • Interactive exchange formats to transfer what you have heard directly to your work

With sustainable business strategies, you can take your business to the next level – and we’ll show you how to make the leap from idea to implementation!

The knowledge transfer format wewant2know is part of our we:transform program, a measure of Kreativwirtschaft Austria as part of the Innovation Program Creative Industries 2030 of the BMWET in cooperation with the WKÖ, financed by funds from the BMWET.

Secure your place at the online impulse now. We look forward to an exciting exchange!

You are also welcome to register for the other online impulses!

Registration

Name
The event will take place online via Zoom. Zoom is a third-party provider of video conferencing. Zoom processes the following data from you: first name, last name, e-mail address, time of registration for the webinar, company/organization, metadata during the webinar and any other data. Text input. The legal basis for processing is the fulfillment of the contract (Art. 6 para. 1 lit. b) and the legitimate interest (Art. 6 para. 1 lit. f) for analyses to improve the platform. If this is necessary for the above-mentioned purposes, we will transfer your personal data to Zoom Video Communications Inc, whose servers for the online impulses are located in Europe. Your data will be stored by us for as long as is necessary for the above-mentioned purposes.
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