
we:transform
Creative workshop for you and your ideas
The future poses major challenges for the creative industries: digital transformation, social and ecological issues – everything is changing rapidly.
we:transform is your business boost. In our nine-month co-creation program, you will gain new perspectives, deepen your knowledge of digital, ecological and social issues and develop concrete projects with impact together with other professionals from advertising, design, film, music, gaming, architecture and more. One focus: the opportunities and challenges of AI.
Apply now! There are only 75 places available and we will close the application at 150 submissions, at the latest on January 31, 2026. Those who are quick have a clear advantage!
That’s what makes we:transform unique for you:
🤝 Networking & co-creation
You cooperate with selected creative professionals. You will develop interdisciplinary projects that will take your company forward. You become part of an Austria-wide network of the creative industries.
💡 Knowledge & tools
You will strengthen your transformation and cooperation skills and receive practical knowledge transfer on the topics of the triple transition – from AI agents to the circular economy to social innovation and more.
🎓 Certification & visibility
You will receive the “Certified Creative Industries Expert ” certificate – a strong signal for your customers and partners. For WKO members, it is also stored in the company A-Z.
💸 F ree of charge thanks to funding
The program, which is worth several thousand euros, is funded by the BMWET and is therefore free of charge for you! Only accommodation, meals and a seminar fee of approx. 500€ for the Co-Creation Camp have to be paid by yourself.
Your transformation journey

Two one-day workshops in presence
In the regional workshops, you will work in small groups of 15 people with experienced transformation coaches and strengthen your cooperation and project skills as well as your understanding of cross-over innovations. Choose from one of five federal states.
Vienna
Dates
March 26, 2026 | 9.00-17.00 hrs
November 4, 2026 | 9 a.m. – 5 p.m.
Place:
Vienna Chamber of Commerce
Trainer:
Marie-Theres Zirm

Tyrol & Vbg
Dates
March 26, 2026 | 9.00-17.00 | in Tyrol
November 3, 2026 | 9.00-17.00 | in Vbg
Location:
not yet known
Trainer:
Gabriele Adelsberger

Styria
Dates
March 25, 2026 | 9.00-17.00 hrs
November 3, 2026 | 9 a.m. – 5 p.m.
Location:
Lendhafen, Graz
Trainer:
Marie-Theres Zirm

Salzburg
Dates
March 25, 2026 | 9.00-17.00 hrs
November 5, 2026 | 9 a.m. – 5 p.m.
Location:
Innovation Salzburg GmbH
Trainer:
Gabriele Adelsberger

Upper Austria
Dates
March 27, 2026 | 9.00-17.00 hrs
November 12, 2026 | 9.00-17.00 hrs
Venue:
House of Economy, Linz
Trainer:
Isabelle Goller


Online impulses of 3-4 hours each
The online impulses give you know-how on the triple transition, with important aspects of digital, ecological and social transformation and provide the knowledge transfer that serves as a basis and inspiration for your project development.
Online Kick Off
Transformation compass and community
March 12, 2026
8.30 – 12.00 a.m.

#1 Online Impulse
Gamechanger AI & New Tech
April 9, 2026
8.30-12.00

#2 Online impulse
Green transformation & system innovation
April 23, 2026
8.30-12.00

#3 Online impulse
Social Innovation & Impact
May 7, 2026
8.30-12.00

Online session
Transformation competence
May 21, 2026
8.30-12.00

#4 Online impulse
New tech & digital transformation
September 24, 2026
8.30-12.00

#5 Online impulse
Business Model Creation
October 22, 2026
8.30-12.00


Monday, June 15 to
Wednesday, June 17
Hotel Moselebauer
Kliening 30, 9463 Bad Sankt Leonhard im Lavanttal
Co-Creation Camp 2.5 days in Carinthia
The whole group comes together at the Co-Creation Camp. 2.5 days of intensive work, exchange and team-building – this is where the projects, collaborations and ideas that will really take you and your company forward are created.

Your co-creation project work – at least 20 hours
A central element of we:transform is the development of projects together with other creatives from the we:transform community – always in the context of digital, social and ecological transformation. You can already submit your initial project ideas when you apply. You will receive additional impetus through the online sessions, which will provide you with know-how and open up new perspectives. Ideas are presented and developed further at the co-creation camp. This is where project teams come together to work on innovative solutions. A project can:
- the development of a new offer,
- the development of a topic or business area or
- be the realization of an innovative idea.
All projects are in the context of transformation and should create real added value for you and your company.
If you do not find a cooperation project by the end of the co-creation camp, you can also develop your own project. All those who are working alone on their company/project come together in peer groups to use the group’s resources for further entrepreneurial development.
Each project or peer group can take advantage of coaching sessions to be accompanied by experienced we:transform coaches.

January 19, 2027 Austrian Federal Economic Chamber Wiedner Hauptstraße 63 1040 Vienna
Final barcamp at the one-day network meeting in Vienna
At the end, a one-day barcamp awaits you where everything comes together: you reflect on the Triple Transition, successful projects are presented and you can network with the Austria-wide creative industries network. Optionally also internationally the next day at CIMIx.

we:transform | Why it’s worth being there
2026 can be a major entrepreneurial challenge for you and everyone in the creative industries who live from their creativity and work for customers. The digital transformation is progressing at a rapid pace. The social and ecological issues of our time are by and large unresolved and pose major challenges for our customers and ourselves.
we:transform is a real boost for your business. In around 85 hours, you invest in new perspectives, get tools that really make a difference and exchange ideas with other creatives who are just as passionate as you are. The whole thing not only brings a breath of fresh air into your company, but also strengthens your attitude as an entrepreneur. An investment that pays off noticeably – for you and your customers.
Have we piqued your interest?
Then apply now. There are only 75 places available and we will close the application after 150 submissions, at the latest on January 31, 2026. So if you are quick, you have a clear advantage!
Apply now for we:transform 2026!
Curious about we:transform? Then take a look at the online impulses from the last round – inspiration guaranteed!
Here you can find the review of we:transform 2025:
#1 Online Impulse: Social transformation
#2 Online Impulse: Ecological transformation
#3 Online impulse: Digital transformation
#4 Online Impulse: Sustainability
#5 Online Impulse: New opportunities through the circular economy
Still have questions? Then contact Marie-Theres or Silvia directly and come to the sneak preview. Click here to register for the sneak preview.
we:transform is a funded measure of Kreativwirtschaft Austria as part of the Innovation Program Creative Industries 2030 of the Federal Ministry for Economic Affairs, Energy and Tourism in cooperation with the Austrian Federal Economic Chamber, financed by funds from the Federal Ministry for Economic Affairs, Energy and Tourism.
Photo credits (from left to right)
Marie-Theres Zirm by Salon deluxe
Gabriele Adelsberger by Norber Freudenthaler
Isabelle Goller by Angela Lamprecht

















